Sunday, 22 February 2015

How to accelerate brand attraction with reviews and testimonial

How to accelerate brand attraction with reviews and testimonial
There are many ways for someone to choose when promoting their brand. So many media platforms like print media, Televisions and radios have been there for so many years. It is very obvious that one should focus on these platforms for promoting their brand. Have you ever thought about your past customers, they are the one who have benefitted you in past y giving you sales? And any organisation should keep a track of their past clients. Think about how you can use them again to get some needed results.  Giving attention to your past customers will help you in assessing your service and product quality.
Today most of the companies have their customer support cell which is there to help the existing clients. Now if you are still serving them with the benefits, it won’t be a big issue for them to give you a good feedback. This is where those customer supports call centres come in to play. Your customer support cell interacts with the customers on a regular basis, so if you have any word to spread to your existing clients, you can use your support service to do it for you. Instruct the executives to desk to help the clients in the most peaceful way and then before the end of the conversation, tell them about the offers that you have especially for them. Ask them to send testimonials of the services provided by the company, after giving so many services you deserve to get a 5 star feedback for your clients.
 Presently social media platforms are the main source of brand promotion. Many huge companies and organisation practice social media promotion techniques in order to promote their brand. The trend of making social media profiles and then interacting with them for mutual goals is the todays branding technique.  Not all of the companies have actually cracked the real secrets of brand promotion through online reviews and testimonials.
Here we have some special servings on brand promotion through reviews and testimonials, read them with the intentions to apply it and there would be no looking back for your business.
·         Products Reviews – nothing helps like product reviews for promotion and branding. Keep a close watch on the product page of your website and invite your clients to post a review on your site. Positive reviews make it and negative will hurt, so delete the reviews as soon as you don’t find it appropriate.
·         Go to Reviews – other than your website, you can also search for other blogs which provide products reviews of similar products like you offer. Hire some people to do a well written product review, it will not only attract new customers but will also generate quick sales.
·         Video Testimonials – Encourage your existing clients to make some video testimonials for your product or service. If they are not sure of doing it for you, then give them a reason by offering discounts on your service. Once you receive the reviews, post them on all of your social media platforms.




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